ScaleX

Performance Marketing for Solar Brands

Generate 3X more qualified leads for your solar business.

We help solar companies generate 3x more qualified leads through performance marketing, AI-optimized content, social media, and conversion-focused websites. Our team visits your sites, shoots content, collects testimonials — and turns it all into leads.

  • Working with 12+ solar brands across India
  • ₹2Cr+ managed in solar ad spend
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    See exactly where you're losing leads — and how to fix it.


    Most solar companies that waste 60% of their ad spen

    Sound familiar?

    Generic Ads

    Everyone runs the same “go solar, save money” creative. Your ads look like every other installer’s. Prospects scroll past without a second glance.

    Website from 2018

    No cost calculator, no trust signals, no lead magnet. Visitors land, see a brochure-style page, and leave. Your website converts at under 2%.

    No Attribution

    You’re spending on Meta and Google but can’t tell which campaign generated which lead. No tracking, no optimization, just hope.

    Leads That Die

    Leads come in but nobody follows up within 5 minutes. No WhatsApp automation, no nurture sequence. 70% of leads go cold.

    • The result?
      You're paying ₹800-1,200 per lead when it should be ₹250-400. That's lakhs wasted every quarter.
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    Full-stack
    solar marketing

    Everything your solar brand needs to dominate your city.

    Performance Marketing

    Meta + Google ads built specifically for solar lead gen. We've managed ₹2Cr+ in solar ad spend. Hyper-local targeting, dynamic creatives, and relentless optimization. Average CPL: ₹280.

    Landing Pages That Convert

    Calculator-based landing pages with 8-12% conversion rates. Multi-step forms, instant estimates, trust signals — engineered to turn visitors into leads. We build and host them for you.

    AI Visibility & SEO

    Get your brand recommended when buyers ask ChatGPT or Perplexity "best solar company in [your city]". We optimize your content, build authority, and track your AI visibility score.

    Social Media & Content

    Our team visits your installation sites, shoots professional videos, collects customer testimonials, and creates scroll-stopping content. Reels, carousels, stories — all done for you. We turn your real work into real content.

    Lead Nurture & CRM

    WhatsApp automation, instant follow-up sequences, CRM setup. No lead falls through the cracks. We've seen 40% improvement in lead-to-site-visit conversion with proper nurture.

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    Results that speak

    Real numbers from real solar companies we work with.

    Regional Solar Installer

    Bangalore

    Before

    • CPL ₹920
    • 45 leads/month
    • 1.4% website conversion

    After

    • CPL ₹285
    • 180 leads/month
    • 9.2% website conversion

    Launched calculator landing page + restructured Meta campaigns in 30 days

    EPC Solar Company

    Hyderabad

    Before

    • ₹0 online presence All leads from referrals

    After

    • 340 qualified leads/month from ₹1.5L ad spend

    Built complete digital presence from scratch — website, ads, social media

    Premium Solar Brand

    Pune

    Before

    • Spending ₹2L/month Generic agency, 60 leads Poor quality

    After

    • Same budget, 210 leads 3x better lead quality
    Switched to solar-specific creatives and calculator-based landing pages
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    This is the kind of landing page we build

    Calculator-Based Lead Generation Pages

    We build high-converting, calculator-based landing pages for every solar client. Multi-step forms, instant cost estimates, trust signals, testimonials — all customized for your brand and city.

    8-12%

    Conversion Rate

    4X

    Better Than Industry Average

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    Transparent pricing.
    No lock-in.

    Month-to-month. Cancel anytime. Results from month one.

    Starter

    ₹1.5L

    /MO

    Ideal for: New solar brands starting digital

    • Meta & Google ad management (up to ₹1L ad spend)
    • 1 conversion-optimized landing page
    • Monthly reporting & optimization
    • Basic WhatsApp follow-up setup
    • 2 social media posts/week
    Get Started

    Growth

    ₹2.5L

    /MO

    Ideal for: Growing solar companies

    • Meta & Google ad management (up to ₹3L ad spend)
    • Calculator-based landing page + A/B testing
    • Monthly site visits for video shoots & testimonials
    • Social media management (4 posts/week + stories)
    • WhatsApp automation + CRM integration
    • AI visibility optimization
    • Bi-weekly strategy calls
    Get Started

    Scale

    Custom

    /Pricing

    Ideal for: Market leaders & multi-city brands

    • Unlimited ad spend management
    • Multiple landing pages for different cities/products
    • Weekly site visits + professional video production
    • Full social media team (daily content)
    • Complete CRM + lead scoring system
    • Dedicated account manager
    • AI search domination strategy
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    What clients say

    Don't take
    our word for it.

    View All Leaders
    We were skeptical about switching agencies. Within 45 days, our cost per lead dropped from ₹900 to ₹300. The solar-specific expertise makes all the difference.
    Vikram S.
    Founder, Solar installer (Bangalore)
    The site visit content is a game-changer. They come to our installations, shoot real videos, and turn them into ads that actually convert. No stock photos.
    Deepa M.
    Marketing Head, EPC Company (Chennai)
    For the first time, I know exactly where every rupee of my marketing budget goes. The dashboard and weekly reports are incredibly transparent.
    Amit R.
    Co-founder, Solar brand (Hyderabad)

    FAQ

    Questions
    answered.

    Do you work only with solar companies?
    Our solar marketing division works exclusively with solar brands — installers, EPC companies, manufacturers, and distributors. This focus is why we outperform generic agencies. We understand MNRE, subsidy messaging, net metering objections, and the solar buyer journey.
    We recommend at least ₹50,000/month in ad spend for meaningful results. Our Starter package includes management for up to ₹1L in ad spend. For aggressive growth, ₹1.5-3L in ad spend typically generates 150-300 leads/month.
    Most clients see a significant improvement in lead quality and CPL within the first 30 days. Full optimization typically takes 60-90 days as we A/B test creatives, audiences, and landing pages.
    Yes! For Growth and Scale clients, our content team visits your sites monthly to shoot installation videos, customer testimonials, and behind-the-scenes content. This authentic content consistently outperforms stock imagery in ads.
    Absolutely. We can optimize your existing site or build a new high-converting landing page that works alongside it. Most clients see the best results when we build a dedicated lead-gen page.

    No. All our packages are month-to-month. We believe in earning your business every month. That said, 90% of our clients stay for 6+ months because the results speak for themselves.

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